NEW YORK - After revealing that half of the leagues advertising budget goes towards Facebook advertising purchases, Major League Soccer (MLS) announced that it would diversify the advertising portfolio that it has and start buying advertisement on Tinder, Friendster, Grindr and VOAT.
"We feel like engagement can be had through these other online communities," stated Jared Hillsworth, director of advertisement, public relations and brownie making. "We are building a portfolio of hip online forums where cool millennials like to hang out talking about avocado toast while also discussing their conversion to atheistic socialism, student loans, and how hard it is to buy a house. We know that reaching out to the throbbing, engorged and passionate communities on Grindr and Tinder will really bring our viewership numbers up."
According to users of the social media apps and websites, they are not excited for the branding and marketing aspect of soccer to be included on their websites as Paul Stewart, a Grindr user, stated, "The last thing I need is another bunch of sweaty, athletic guys that aren't really interested in me with a profile on this site."
The Nutmeg News will have more on this as MLS announces a massive partnership with Myspace and Napster.