St. Louis, MO - Public Relations officials for the 2022 MLS expansion side in St Louis stated that they would be unveiling a rebrand of their unreleased crest and team name ahead of their inaugural season.

Whatever they are doing they need to use some laurels. Never a bad time to include that.

“We felt like the time was right to announce a rebrand of our whole branding,” stated Donovan Williams of the expansion side. “With the upcoming season only a year or two away we thought it would be best to really show fans the impact of this new side moving to Major League Soccer.”

Insiders state that the new franchise will be transitioning away from using the old crest which the franchise will be using 9 months from now as they announce a new, new crest that they will be using 11 months from now.

“Rebrands are all the rage regardless of whether a team needs them or not,” stated one team insider. “We felt like right now was a great time to grab a bit of publicity.”

Brand historians expect that the new St. Louis crest will differ from the old unreleased crest in some way that will likely upset the fans they don’t have that haven’t seen it yet.

“We understand that there may be significant pushback from the fans we don’t currently have on the crest they haven’t seen that will be replacing the badge we never relased that replaced the mock up that was excellent that we decided against,” stated Williams. “We plan on defraying that by showing a bunch of videos of a street artist that no one knows spray painting murals that we paid to commission on public buildings. It’s gonna be great.”

The Nutmeg News will have more on this as the rebrand of the rebrand of the rebrand goes off without a hitch.